Staff Data Scientist, Paid Media

Tech Stack

Responsibilities

• Connect marketing performance to real business outcomes by building ROI methodologies and efficiency guardrails
• Design and run Waymo's incrementality measurement program, including geo-based holdout tests, switchback experiments, and media mix modeling
• Build Waymo's LTV and CAC framework and use it to guide how marketing spend gets allocated
• Partner with marketing and product teams for measurement and experimentation
• Lead deep-dive analyses across geos, audiences, creatives, and channels to find growth levers

Soft Skills

Benefits

• Dental
• Equity
• Health Insurance
• Hybrid Work
• Vision

Culture

Requirements