Tech Stack
Responsibilities
- Own the strategy and roadmap for the full customer journey, including activation, engagement, retention, referral, and reactivation across in-product experiences and lifecycle messaging.
- Define and continuously optimize north star and input metrics for growth and lifecycle, focusing on measurable impact on revenue, retention, and LTV.
- Design and scale event-driven, behavior-triggered lifecycle programs tightly integrated with product events and user state.
- Own conversion rate optimization across web/app acquisition flows, onboarding, lifecycle messaging, and key in-product moments, defining and leading the experimentation framework.
- Explore and implement AI-powered workflows and proactive messaging agents to improve personalization, cross-sell, product discovery, and re-engagement.
Benefits
- Remote Work
Culture
Fast-PacedHigh GrowthMission-DrivenImpact-OrientedAutonomous TeamsRemote Work
Requirements
Regions: Us
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About Kovo
Industry: fintech
Size: startup
Kovo is an early-stage fintech startup focused on expanding access to financial tools for individuals historically excluded from the traditional credit system, aiming to help them establish financial identity and unlock economic opportunity. The company has demonstrated significant revenue growth and capital efficiency, backed by prominent venture capital firms and industry leaders.
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